Founded in 2015 by lifelong friends Serene and Ivy, S LADY is a Singapore-based multi-label clothing and accessories brand. The “S” in S LADY represents the LADY’s S body line and her characteristics of being – smart, sophisticated, sexy, and strong.

The go-to online retail destination for the modern, dynamic, and confident woman, S LADY offers a hand-picked collection of premium Korean apparel and accessories. To welcome and bring in a diverse Asian fashion culture to Singapore, S LADY sources from different provinces and metropolitan cities in South Korea. Dress in comfort while standing out in style with their simple lines and bold colours.